Gen Z shops fragrances for the ‘Vibe’ and other tips from the CEW State of Beauty Report

Between the continued growth of dupe culture, skincare’s surprise sales — and the category’s new Gen Alpha proponents — and the rise of American social commerce and AI-driven personalization, the inner workings of the beauty industry are rapidly evolving. On Thursday, CEW’s State of Beauty Report 2024 experts from Iced Media, CreatorIQ, Spate, Google, Mintel, … Read more